Glasgow · Design & architecture

Connector,
facilitator,
storyteller.

I get the right people around the same table — and then tell the story of what happens when they do.

Sara Seravalli seated on a sofa at Il Salotto
Il Salotto#DesignPopUp since 2014Design Lives HereHerald Property Awards judgeItalian, in Scotland since 2013
A bit about me
Guests around the dining table at Il Salotto

“A good table solves most problems.”

Fifteen years in design, and what I care about hasn't changed.

I've spent over fifteen years in the design and architecture world, and what I care about hasn't changed: getting people around the same table. I founded Il Salotto and #DesignPopUp because Glasgow's design community needed a living room, not another showroom — somewhere to talk, eat, and actually connect. That instinct comes from home: I'm Italian, in Scotland since 2013, and I grew up believing a good table solves most problems.

I host Design Lives Here, a podcast of long, honest conversations with the architects, designers and makers shaping the places we live in. Before design, I have been - among other things - a journalist and TV host, which is where I learned to ask the right question and then get out of the way of a good story.

I moderate panels, speak at industry events, and work with brands who want a real foothold in this industry rather than another logo on a wall. I'd rather build one relationship that lasts than chase a thousand impressions — that's how Il Salotto runs, and it's how I work too.

What I do

Bring the right people
to your table.

Everything I do is the same thing in a different form: real access to a real network, offered directly.

01

Keynote speaking

Stories from inside the industry, told by someone who's actually in it.

From £500
02

Panel moderation & hosting

Panels and events people actually want to stay for. Relaxed, warm, and never dull.

Hosting from £400 · VIP dinner hosting £600–£800 · Production day rate £600
03

Brand ambassador partnerships

An ongoing, visible presence with the people who actually specify and buy. Strategy and introductions across the specification market.

Day rate £600 · Retainer £1,000–£2,000
04

Podcast & video

From first conversation to finished episode, guest strategy included — or come on as a guest.

Per episode £400–£600 · Series of 4 a month £1,200–£1,500
05

Content & storytelling

Articles and long-form writing that sound like a person, not a press release.

Per piece £350–£500 · Day rate £500

Not sure which one you need? Let's have a chat first.

See the rate card
What people say
“
Our staff commented on how enjoyable her talks were and in particular how interesting Sara's stories are.
Dionne Sim
“
Her incredible network from Edinburgh to Manchester has already helped us build connections.
Andy Pennington
“
Warm, witty and engaging, she kept the discussion relaxed and fun whilst drawing out some great anecdotes.
Kay Quillan
The podcast

Design Lives Here

Long, honest conversations with the architects, designers and makers shaping the places we live in. Recorded at Il Salotto, usually with something to eat.

Design Lives Here — Ep 01 with Patrizia Moroso
Sara in conversation with two guests at a kitchen island
Episode
Episode title — guest name
Coming soon
Load Bearing — a new series in development
Stories

Things I've been thinking about.

All stories
01Go Get Some Fresh Air. No, Really.Read → 02The Importance of a Good Old ChatRead → 03A Masterclass in Visionary Housing: Our Visit to Igloo's DundashillRead →

Let's get around
the table.

If you want someone who knows this industry from the inside and can help you tell your story in it, or bring the right people to your table, I'd love to hear from you.

Email Me See the rate card

Speaking from £500 · Based in Glasgow, working across the UK, Ireland and Italy