Communicator | Connector | Podcaster | Storyteller
With over 15 years immersed in the design and architecture world, Sara Seravalli is a recognised voice and storyteller within the built environment. Founder of Il Salotto and #DesignPopUp, she has created platforms that bring people together through conversation, curiosity and shared ideas — both in person and through digital content.
Sara is the host of the Design Lives Here podcast, where she leads in-depth, human-centred conversations with designers, architects, developers and cultural figures, uncovering the stories behind the places we inhabit. Her background in journalism and broadcasting, combined with years of working at the heart of the industry, gives her a natural ability to ask the right questions and create engaging, accessible narratives around complex subjects.
A confident and engaging public speaker, Sara regularly hosts panels, moderates debates and speaks at industry events across the UK. Known for her warm, direct and personable style, she connects easily with both audiences and interviewees, creating spaces for honest dialogue, fresh perspectives and meaningful exchange — always with the aim of inspiring better, more thoughtful and more sustainable approaches to design.
Sara is available for freelance and consultancy engagements including podcast production and hosting, content creation, brand storytelling, event production and panel moderation. If you're looking for someone who understands the design and architecture world from the inside — and can help you tell your story within it — she'd love to hear from you.
What do I offer Brands
Consultancy Services
Strategic insights and relationship building within the specification market.
Brand Partnership
Ongoing representation to enhance brand visibility in the market.
Digital and written content
Engaging long-form articles and storytelling to resonate with target audiences.
Video and podcast production
Complete production services, from scripting to guest strategy and hosting.
Event Production
Conceptualization, production, and moderation of impactful industry events.
What People Say...
Dionne Sim
"Newton was lucky enough to have Sara speak for us on a couple of occasions now.
Sara’s speeches were informative which is what we asked for- but on top of this we found them to be powerful and inspiring. Our staff commented on how enjoyable her talks were and in particular how interesting Sara’s stories are.
The engagement between Sara and the audience is great. Sara is funny, but she isn’t afraid to be vulnerable and the impact of that has a lasting effect."
Andy Pennington
"I started working with Sara after being introduced through mutual friends and visiting one of her #DesignPopUp events. In just a couple of months, she has been a tremendous help. Her incredible network from Edinburgh to Manchester has already helped us build connections in our Manchester studio and opened exciting new conversations in Scotland.
It’s clear that Sara is very highly thought of within design circles and a hugely influential person with serious connections across the UK A&D market."
Kay Quillan
"For our Glasgow office’s tenth anniversary party we wanted an informal interview with our directors, to tell the story of our ten-year history.
Sara led the conversational interview focused on personal insights, reflections and visions for the future.With her extensive knowledge of the design industry and podcast and event hosting experience, Sara was the perfect interviewer.
Warm, witty and engaging, she kept the discussion relaxed and fun whilst drawing out some great anecdotes and reminiscences. I can’t think of anyone better suited to the role.."
MY STORIES
My Portfolio
Here you’ll find a selection of my work. Explore my projects to learn more about what I do.
